CHELSEA FC
ANIMATION
When I worked for Chelsea FC internal design studio it was an exciting time for the club as they were undergoing a re-branding process. I was given both the old branding guidelines and the new work-in-progress ones, so I could have a good understanding of their background as well as where the re-styling was leading to.

My task was to create a set of designs and animations for the totem screens of the stadium to give information on the football team activities such as next fixtures, players' performance, general news and information about the available merchandising.

I designed and animated a series of messages for the video totems prioritising clarity and taking into consideration the look and feel of the renewed Chelsea FC brand.
SECTOR / SPORT
ROLE / DESIGNER & ANIMATOR